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Creating greener
brands and websites​

Because it's not about being perfect,
it's about doing better.



Here at Relatable Design Co, I create impactful brand, print and website designs you and your customers can relate to. Bringing ease and my expertise to the design process, we’ll collaborate to find a bespoke visual solution for your brand. 

I'll help you to reduce the environmental footprint of your business through design that aligns with your sustainable business practices and reflects the care you have for people and the environment. 

The result? A confident visual identity that’s better for the planet.

Ready to click with your audience?

Minja has been remarkable developing our brand and marketing communication materials. Having a strategic approach, along with her creative expertise, has delivered a design framework which works for different areas of the business while keeping consistency across materials to build brand recognition and brand equity. Minja is great to work with and produces excellent results.

Kim McFadden, Seeka


Businesses naturally think about their economic (profit) and social (people) sustainability. But true sustainability is achieved when environmental (planet) sustainability plays an equal part.

While businesses increasingly focus on the impact their products and services have on the environment, very few take into consideration the impact of their brand.

The environmental footprint of your branding includes the finish on your business cards, the paper your annual report is printed on, where the pens end up you've given out at an event, the amount of carbon your website emits through energy usage, and much more.

Feeling overwhelmed? The good news is, there are many ways to do better – without compromising on look, quality or cost. And I’m here to help!

By identifying achievable steps and affordable alternatives, we’ll align your brand with your sustainable business practices. Because it’s not about being perfect, it’s about doing better.

Let's make your brand greener together.


Your brand is the visual face of your business, and it’s more than just your logo. Your branding includes how your brochures and flyers look, the design of your stationary, reports and marketing collateral, your product packaging, your vehicle and building signage, your website, how you present your business on social media, just to name a few.
Most businesses are already taking steps to reduce their environmental impact in the everyday running. Let’s achieve the same with your brand!


As we move more into the digital space, the need for printing is decreasing yearly. However, there will always be something that needs to be printed including business cards, restaurant menus, flyers or marketing material.
By looking at what paper, ink, finish and other materials are being used, we can lower the environmental footprint of your printed product, especially when it comes to the last part of its life cycle.
Let’s talk about how we can make your print product better for the planet.


The digital space is growing rapidly. We use online shops, communicate digitally and even have paperless offices. Did you know that if the internet was a country, it would be the 6th biggest emitter of carbon? That’s because all our data needs to be stored somewhere.
Thankfully, there are things we can do to reduce our impact. Improving user experience, keeping content up to date or making tweaks to the design of your website are only a few examples of ways to reduce your environmental footprint. Let’s make a start!


// Founder of Relatable Design Co

As a qualified graphic designer with over 12 years of industry experience, I decided to step out and embrace the journey of running my own graphic design business. 

Sustainability is at the heart of my practice and I love the variety of ways design can help brands reduce their environmental impact.

My creative process is collaborative so I’m all ears, here to listen to your needs. Together we will elevate your brand and connect you with your customers.

Think we could be a great fit?

Something that sets Minja apart from other designers we have worked with, is her ability to really meet clients where they are at. Minja has exceptional listening skills and empathy which enables her to understand our needs and deliver accordingly.

The Marketing Managers of Fertco & MineralBoost

What you see is what you get. I show up honestly and learn alongside my clients because the most beautiful and important work is done together. My goal is to relate to you so you can relate to your customers.

I care for people and the planet in everything I do. During each project I focus on cultivating genuine relationships, being open to feedback and committing to bettering myself and my business practices.

My purpose is to help businesses reduce their environmental footprint through graphic design to align with or inspire other sustainable actions within their business. I believe we can all make a difference, individually and collectively.

My values are the heart behind my work. They lead and guide me in everything I do.


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